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Dianne Byrum

Michigan businesses come together for clean energy

Dianne Byrum talks with Kirk Heinze on WJR and WDBM

Written by Caitlin Cox

Dianne Byrum is a partner at Byrum & Fisk, an East Lansing-based advocacy firm representing a coalition of small and medium size businesses interested in advancing clean energy technology; the group is called Michigan Businesses for Clean Energy.

“Clean energy jobs are growing and there is tremendous opportunity,” says Byrum. “Small businesses’ voices need to be heard because there is a large consumer demand.”

Consumers are demanding that businesses leave a better carbon footprint.  The demand lies not only in the agricultural sector but has expanded to retail outlets and the fast food industry, says Byrum. 

“The technologies that consumers are expecting are throughout all job sectors,” says Byrum.  “People expect wind and solar energy, advanced battery technology and biodigesters on farms solar.”

Byrum says that demand is coming not only from consumers, but also from students when choosing a university.  “They expect their university to be green.”

As a Michigan State Univeristy alumna and trustee, she focuses on maintaining the land grant institution through the green practices such as green graduation, recycling and monitoring the use of energy on campus.

If we don’t assume a leadership in these technologies, somebody else will,” says Byrum. “We need to lead on the clean energy front.” 

Please click the arrow above to hear Byrum’s discussion with Kirk Heinze on Greening of the Great LakesGreening of the Great Lakes airs Sunday evenings at 9 on News/Talk 760 WJR and Friday evenings at 7 on MSU's Impact Radio.

Please "like" Greening of the Great Lakes on Facebook and follow us on Twitter.


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